• M5 Staff Photo
  • Lee Harkins
  • Lee, Rick and Dave
  • Lee, Rick and Dave Talking


M5™ is a performance improvement coaching firm that specializes in advancing fixed operations of auto dealerships around the world. Our website is a great venue to view our company’s goals, objectives, and philosophy in serving our clients.One of our main goals is providing state-of-the-industry ideas and techniques enabling our clients to advance their level of performance in fixed operations. Be sure to visit "Meet Our Staff" to view our greatest asset: our people! Our professional team knows how to effect positive change and they do it with a high level of passion and enthusiasm.

The New M5 Offices! - A Work In Progress - Updated 04/16/14

We're happy to announce that we've started work on our new office location! Please click the image below to see the progress gallery on our Facebook page!

new office wip


Tip of the Week - Service to Sales Handoff

In this series we give you small tips to improve your Fixed Operations department.

What is Experience Worth?

brenda trackwell newsletterHave you considered that your dedicated service advisor for quick oil changes is generally your least trained employee and spends the most time with your knowledgeable customers. Whose choices and opinions can have a dramatic impact on the bottom line? Now ask yourself how is your customer satisfaction?


Tip of the Week - Sales to Service Handoff

In this series we give you small tips to improve your Fixed Operations department.

Do You Sell Tires?

Bruce NewsletterOver the last several years working with parts and service managers, this question always seems to arise...Why should we even worry about stocking and selling tires? Every parts and service manager should always strive to be a customer’s one-stop automotive solution center.


More Articles...

  1. Tip of the Week - Operations that Positively Affect ELR
  2. The Customer and the Car
  3. Tip of the Week - How do you greet your customers?
  4. Don't Miss Repair Rate Opportunities!

Contact M5


M5 Management Service, Inc.
160A North Yeager Court
Pelham, AL 35124

Office Phone:

(205) 358-8717

Fax Number:

(888) 416-3680

Receive our Newsletter!

subscribe now

Scan to Subscribe!

M5 in Social Media!

Do you like M5?

"Like" us on Facebook,  "Follow" us on Twitter, and "Subscribe" to us on YouTube.